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Director of Growth Marketing
WHAT WILL YOU DO
- Lead the growth marketing campaigns across all audience channels targeting developers and companies interested in blockchains, cryptocurrencies and decentralized applications
- Create and run viral campaigns and capture wide audiences of external developer communities; raise awareness, lead the acquisition and activation of external developers and developer communities
- Grow our presence throughout various online communities and channels from Reddit, Twitter, Discord, Medium, Telegram, Quora, Instagram, Facebook, podcasts, forums
- Find creative ways to drive high levels of interest in our brand
- Analyze data and track metrics to optimize your campaigns and ads
- Work with modern marketing tools and automate your tasks
WHAT WILL YOU BRING
- BS or higher degree in Marketing
- Confident and familiar with the cryptocurrency, DeFi, blockchain marketplaces and ecosystems
- Expert in growth marketing, marketing campaigns, viral and social media techniques and strategies
- Extremely creative, strategic and tactical with content, messaging, campaign strategy and storytelling
- Tech savvy with modern marketing tools and CRMs
- Data driven and able to automate tasks and campaigns
- Experience with political campaigns, big brand campaigns is preferred
- Agency experience preferred